An enterprise is an organization established to generate wealth. But, what is the most suitable expression to justify the generated wealth?
Wealth may be generated independently from laws because the owner of the firm can do whatever he wants with the organization.
Wealth must not be speculative but sustained in the creation of value to be sustainable throughout time.
Wealth has to be maximized in order to make the company competitive, whatever the way to get it.
What is one of the following expressions corresponding to products feature as the main value in the enterprise?
Products have to satisfy the users' needs
Products have to be manufactured with the most inexpensive material to get the product as cheap as possible for the user
Products quality doesn't matter because the higher quality the more expensive will be the products sold
What of the following proposals are the most suitable in order to choose a name for a company?
Short and simple to remember for potential customers
Names using very few vowels
Long names composed by acronyms although it is made up consonants
In the following answers a series of features have been written in relation of what logos must have. Possibly all them are valid, but what of them do you think is proposing the more complete set of features?
Corporate image representative, legible at any scale and made up many graphic elements
Corporate image representative, legible at any scale, simple and easy to remember.
Striking and easy to remember and made up many graphic elements
What of the following sentences are the most suitable in relation with logos and colours used in the image of a brand or enterprise?
The creation of an image based on the logo and colours is not an important process because what matters is transmitting a lot of advertisements.
Colours used in a brand are the result of what the enterprise wants to transmit.
The enterprises leaders are not worried about the logotype and the brand image because they are much more worried about finances.