Promotion Workshop

What is the best definition of Advertising?
1. Advertising is the best way for a product to be known
2. The advertising of a product is the way to communicate, to report, to introduce or to make people remembering of a product or service
3. The advertising have only to offer the features of a product
How can advertising be considered when trying to convince people to acquire a product or to lead them to consumption by purchasing or using the product?
1. As the result of a marketing campaign
2. As a merely informative process to people
3. As a process to purchase a product
What have some of the features of your advertising campaign to be when you try to report people about your innovation usefulness and value?
1. Extensive and ambiguous
2. Full of technical details
3. Concise and smart
What media could you use in the Internet to promote your product?
1. The team blog
2. An email addressed to people
3. A wiki
What is the device you can use in order to record a radio spot?
1. A microphone
2. An audio player
3. A computer with recording software